STRATEGY / CONSULTING

Promotional materials, point of purchase design, merchandising –
these create a tangible point of connection with customers in store.
It’s this energy that drives our below the line design, helping us to create
work of integrity and consistency that brings our brands to life in an
exciting way where purchase decisions are made.

STRATEGY / CONSULTING

Promotional materials, point of purchase design, merchandising –
these create a tangible point of connection with customers in store.
It’s this energy that drives our below the line design, helping us to create
work of integrity and consistency that brings our brands to life in an
exciting way where purchase decisions are made.

PEPSICO

Pepsico’s Innovation team briefed chatzanders to develop a detailed innovation process to guide innovation development throughout Africa, the Middle East and Asia based on the process embarked on for Tropicana Frutz, one of the company’s most successful innovations.

PEPSICO

Pepsico’s Innovation team briefed chatzanders to develop a detailed innovation process to guide innovation development throughout Africa, the Middle East and Asia based on the process embarked on for Tropicana Frutz, one of the company’s most successful innovations.

TROPICANA FRUTZ

Presented with a blank slate for the creation of a new brand concept, we knew our approach had to be groundbreaking – which is why we set about crafting a compelling brand identity that responded to the need for expressive freedom and release in a non-alcoholic context. Tropicana Frutz is recognised as one of PepsiCo Middle East’s greatest success stories, and chatzanderson is proud to have supported the brand team all the way from concept development through to in-store activation.

TROPICANA FRUTZ

Presented with a blank slate for the creation of a new brand concept, we knew our approach had to be groundbreaking – which is why we set about crafting a compelling brand identity that responded to the need for expressive freedom and release in a non-alcoholic context. Tropicana Frutz is recognised as one of PepsiCo Middle East’s greatest success stories, and chatzanderson is proud to have supported the brand team all the way from concept development through to in-store activation.

CARREFOUR

Chatzanderson was briefed to review the Carrefour private label with a view to proposing a brand architecture and visual identity that achieved greater consistency across categories, built equity, and highlighted key decision-driving information on pack based on category insights.

CARREFOUR

Chatzanderson was briefed to review the Carrefour private label with a view to proposing a brand architecture and visual identity that achieved greater consistency across categories, built equity, and highlighted key decision-driving information on pack based on category insights.